|Blowing the lid off SA food labelling|
|Wednesday, 12 October 2011|
D-Day for the new labelling regulations is fast approaching (March 2012). R146, as the legislation is named, was part of the proceedings at the October annual conference of the Consumer Goods Council of SA. Yolande van der Riet, Nutritional Specialist with the CGCSA's Food Safety Initiative, made the presentation which is available for download on the CGCSA's website.
Her presentation is a useful and precise synopsis of R146, looking at its rationale and intentions, implementation, key aspects of labelling that it addresses, how it will impact on advertising and promotion, and several important reminders for stakeholders, ie to be aware that manufacturers must be ready and prerepared to substantiate any labelling info within 48 hours, and to ensure that every word, illustration, number and logo on the label / advertisement has true value to the consumer.
Download Yolande's presentation here: Blowing the lid off SA food labelling