Mintel is first past the post with a trends outlook for 2016.... Looking ahead to 2016, Mintel's Global Food and Drink Analyst, Jenny Zegler, discusses the top food and drink trends set to impact global markets, including implications for both consumers and brands in the year ahead.
Food and drink consumers have never known such an abundance of choice, and food has probably never been so central to popular culture — yet its future has rarely seemed so controversial. The newest report from the Innovation Group, J Walter Thompson's in-house creative think tank for the future, explores food and drink at this critical juncture.
Protein content has been one of the key areas of activity in new product development in the food and drinks industry over the past couple of years. Nearly 4% of global launches recorded by Innova Market Insights in the 12 months to the end of June 2015 used a high-in or source-of protein positioning, rising to nearly 8% in the dairy sector and 14% in the yoghurt category.
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- US: Fast-food chains target the snack attack
- British berry sales soar as liquidiser revolution whirls on
- Is fructose becoming the new trans fats?
- Go to work on an egg: UK egg sales soar by 10 per cent
- UK: Bangers on bomb trend
- Gluten-free leads "free from" surge into the mainstream
- US: Cashews on a surge
- Sprouted grains: The next big opportunity for the grain chain?
- What’s new in cheese: JVs, acquisitions and changes in future country rankings?
- Clean label becomes the new food industry standard
- Premium foods in a new era of premium
- Fortunes of cheese at a turning point
- Fat is back...the rise of creamy yogurt